A lot of my LDS friends lately have been just discovering the LDS church's Mormon Channel. I'm surprised that it's taken them so long. The church has been publishing on YouTube since over a year ago, August 07, 2008. Many people, including non-members, have been discovering the church through this channel. If you haven't watched a few church videos on this channel yet, I highly encourage you. Don't be unprepared to talk about this if someone brings it up in a situation where you could be the missionary.
The church has posted a number of "Mormon Messages" in a number of languages with the purpose to attract the attention of non-members to the channel. These "Mormon Messages" are generally video collages of clips from talks with general authorities, interviews with members, and supporting imagery that run with background music and some inspirational message.
Recently ldsmediatalk.com (another blog on LDS technology) posted that
Mormon Message Videos Viewed Over 6 Million Times
The Mormon Channel includes a number of other offerings to watch that are not considered "Mormon Messages" including a selection of videos about LDS public affairs.
Check these videos out soon. These videos are a highly visible part of the churches image and it's quite possible that next time you're doing a little missionary work, you'll find yourself discussing them.
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